Yazar "Aymankuy, Şimal" için listeleme
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Effect of product brand logos on marketing and the study of brand logos
Aymankuy, Yusuf; Doğdubay, Murat; Aymankuy, Şimal; Sarıoğlan, Mehmet (Detay Yayıncılık, 2010)In a world of globalization today, enterprises present millions of products. In order to gain a competitive advantage, enterprises provide the consumers with an unlimited data flow concerning their products by means of ...