Yayın tarihi için Konaklama İşletmeciliği-Bildiri Koleksiyonu listeleme
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The expectations of Muslim religious customers in the lodging industry: The case of Turkey
(CRC Press-Taylor & Francis Group, 2012)As the world tourism market is constantly growing, at the same time market segmentation practices also increase. One of the new and growing market segments is religious tourism. Also, religious tourism is being sub-segmented ... -
The relationship between product innovation and fusion cuisine in food and beverage establishments: A discussion on Turkish cuisine
(CRC Press-Taylor & Francis Group, 2012)The competition nowadays in globalization process deeply influences the tourism industry as well as the other industries. The increasing differentiation in demands and expectations of tourists forces tourism establishments ...